PRESENTATION TRANSCRIPT:
The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
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PRESENTATION TRANSCRIPT:
This Presentation Transcript, featuring Forrester Research, explains how Software as a Service business intelligence can deliver a more cost-effective way to get relevant information to those who need it faster than traditional business intelligence can.
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EGUIDE:
Social media analytics can help you gain valuable insights into your business, but it can also be a waste if not implemented properly. Read this expert e-guide to learn about the typical pitfalls of companies when deploying a social media analytics program and get advice on how to avoid them.
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